From climbing the corporate ladder to full-time serial entrepreneur and 7-figure business builder, I’m here to share the strategies that make entrepreneurship and small business growth feel doable (and dare I say, fun). Grab a seat, get comfy, and let's make this the year your small business goes big!
When Sara Schultz joined Make It Online, she wasn’t looking to start over.
Her 8-week brand strategy group program, The Brandshift Method, was already working. She’d guided dozens of clients through her process, delivered incredible results, and built an ecosystem that blended brand strategy, energy, and design in a way only she could.
But even with a proven offer, Sara felt stuck in delivery mode. She wanted to scale without adding complexity – a business model that was simpler, smarter, and sustainable.
Step One: Rebuilding the Foundation with Signature Offer Design
Sara started with Module One: Signature Offer Design, where we dig deep into creating an offer that sells itself – rooted in transformation, structure, and scalability.
Together, we unpacked her existing framework and rebuilt it from the inside out.
She moved from a hands-on, live-heavy program to a model that gave both her and her clients more space to breathe:
Pre-recorded curriculum drops for consistent delivery
Optional live coaching calls for customization and community
Messaging access for real-time feedback
Design and content reviews for hands-on transformation
The result? A repeatable, high-converting signature offer that could scale – without Sara being in every room, all the time.
“Now it’s not about making Brandshift Method – it’s about how we sell it. The offer is so damn good, the results are so strong, I don’t even have to worry about that part anymore.”
Step Two: Launching with Make It Online’s Launch Architecture
With her offer simplified and ready, Sara dove into Module Three: Launch Architecture, the phase where we turn structure into sales.
Her first launch was intentionally quiet – no funnel, no big campaign. She tested her rebuilt offer through conversation and connection, enrolling five clients and bringing in over $19,000before her official launch even started.
From there, each round became smoother, sharper, and more strategic. By her third round, she had built what we call a stacked ecosystem inside Make It Online – where every round builds momentum and every client fuels the next.
By the numbers:
13 VIP clients
9 Base clients
8 BSM 2.0 clients
2 VIP renewals
$110,000+ total revenue in her first full year
“I threw my business out the window and started over to build this. It’s year one and to be over six figures with a single offer? That feels amazing.”
Step Three: Expanding with Evergreen Ecosystems + Offer Suite Strategy
Inside Module Five: Evergreen Ecosystem, Sara learned how to grow beyond one offer, layering in long-term client pathways without sacrificing simplicity.
From this, she created two powerful extensions of her brand:
BSM 2.0, an advanced continuation for graduates ready to go deeper – which sold out its ALPHA round and brought in $20,400.
The Renewal Room, a high-touch alumni space for ongoing support and advanced brand strategy.
Each of these offers evolved naturally from her client base – no forced funnels, no rushed launches. Just sustainable, organic growth through the ecosystem she’d built.
“The lifetime value of my clients is growing like crazy. I’ve got multiple five-figure clients now, just from renewals and extensions. It’s easier to sell to people already in the ecosystem and it feels so aligned.”
Step Four: Strengthening the Backend with Team & Systems Foundations
While her front-end growth was incredible, Sara’s biggest transformation happened behind the scenes.
Through Module Six: Team & Systems Foundations, she implemented scalable delivery systems, client workflows, and automation that made her business lighter and more profitable.
“I’ve never worked less, and I’ve never kept more of the dollars. The agency had higher revenue, sure, but this? This is smarter. It’s the most sustainable business I’ve ever built.”
Now, her business runs like an ecosystem:
Graduates move into BSM 2.0 or Renewal Room.
Warm leads flow in through her content and conference visibility.
Evergreen materials support every launch cycle.
Everything stacks – in cash, confidence, and capacity.
Step Five: Scaling Her Signature Method
After crossing the six-figure mark, Sara’s focus shifted to visibility and scale – optimizing her proven model rather than reinventing it.
In Module Eight: Growth & Traffic Strategy, she and Shannon mapped out her next evolution:
Expanding visibility through podcast tours and speaking
Refining her launch cycle into a recurring revenue rhythm
Deepening her client journey for long-term retention
“It’s been really fun to have a partner in ideating these concepts and figuring out what works. Every round, we get 10 steps closer. The program gets better. The messaging gets sharper. And the business? More and more profitable.”
In Sara’s Words
“Six figures, 22 clients, and my easiest business year ever. This model finally feels like mine.”
Ready to Build a Signature Group Program That Protects Your Energy?
Sara’s story proves you don’t have to reinvent everything to scale. With strategic refinements, supportive structure, and visibility designed to work for you – not against you – you can expand your impact and income with far more ease.
That’s exactly what we help you do inside Make It Online.
👉 Ready to build your signature program and launch it with strategy and sustainability? Explore Make It Online →
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Hi, I'm shannon!
Founder of The Social Bungalow & Online Business Strategist Helping Creatives and Coaching Entrepreneurs 'Make It' Since 2018
From climbing the corporate ladder to full-time serial entrepreneur and 7-figure business builder, I’m here to share the strategies that make entrepreneurship and small business growth feel doable (and dare I say, fun). Grab a seat, get comfy, and let's make this the year your small business goes big!
Gold-standard growth tips, real talk, and damn good ideas - free for the taking. Delivered weekly from Shannon’s brain to yours.
Business growth strategist, founder, speaker, and your go-to for all things marketing, messaging, and making more money online. If it builds demand, scales simply, and sells with ease - I’m all in. I’m so glad you’re here!
HEY, I'm SHANNON!
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