Under the Influence is a 6-lesson messaging system for coaches, consultants, and creatives. In one focused sprint, you’ll create a crystal-clear offer message and positioning strategy you can plug into your sales page, launch assets, and everyday content so your value is obvious at a glance.
If your messaging isn’t getting you sales, then..
BETTER MESSAGING
BUYERS
= BETTER
Under the Influence is a 6-lesson messaging system for coaches, consultants, and creatives.
In one focused sprint, you’ll create a crystal-clear offer message and positioning strategy you can plug into your sales page, launch assets, and everyday content so your value is obvious at a glance.
When people recommend you, they say things like “She’s a secret weapon”, because your messaging hasn’t given them the language to describe your work.
Your content is starting to taste like room-temperature oatmeal - safe, neutral, and indistinguishable from everyone else in your space.
Your work is SO good… but the way you talk about it is making it sound like a “nice-to-have” instead of the no-brainer it really is.
You can feel yourself needing to “start from scratch” on sales calls because your content and sales page didn’t establish the clarity or authority beforehand.
TELL ME IF THIS SOUNDS FAMILIAR:
You sit down to write and suddenly your genius evaporates. You over-explain, overthink, and overwrite until the message loses all its punch.
And it’s built through two sides of your message working together.
Influence is the bridge that closes the gap.
side 01
Brand messaging
The magnetism layer
The big idea, point of view, and proof that make people believe, “This is the person I want in my corner.” It builds visibility, reputation, and recognition so your name starts working before you do.
side 02
offer messaging
THE DECISION LAYER
The clear, commercial language that answers, “Why this offer? Why now? Why at this level?” so decisively that buying feels obvious, safe, and slightly urgent.
Under the Influence is where those two halves finally lock.
Most experts have one half figured out. They’ve got vibe but no commercial spine, or polished sales copy with no cohesive brand behind it.
Simply put, you’ll walk away with buyer-aware messaging that earns you both status and sales.
When they do, you start attracting the right buyers, commanding stronger prices, and watching your content, funnels, and launches perform better with less effort.
A psychology-backed messaging system for online experts ready to sound as undeniable as their results. Inside, you’ll learn to translate what you’re known for into the kind of message that makes people see it, feel it, and buy it in just 6 easy steps.
INTRODUCING...
UNDER THE INFLUENCE
Your audience is hyper-informed, AI-resourced, and allergic to anything that feels like redundant marketing. In this lesson, you’ll learn how to speak to a modern buyer and build trust that actually converts.
Decode the Buyer Brain
STEP 01
In this lesson you'll learn how to meet your audience in their existing beliefs, then reframe what’s really going on so your solution becomes the inevitable next step - without shame, hyperbole, or manipulation.
Gaslight for Good
STEP 02
In this lesson you'll learn how to pull your offer apart, name its real commercial value, and rebuild it in language that makes your audience think, “Finally, that’s what I’ve been looking for.”
Craft the Offer Message
STEP 03
In this lesson you’ll turn all the ideas, frameworks, and thought threads floating around your business into one sharp, ownable message that everything else - content, offers, PR, partnerships - anchors back to.
Create the Brand Message
STEP 04
Compile everything into a plug-and-play asset to begin using immediately: Core promise & positioning lines, hooks, signature phrases & lexicon, POV statements, proof lines, belief shifts, and more.
Finalize Your Messaging Architecture (The Bible)
STEP 05
Your Messaging Toolkit
Guided Workbooks
Strategic, fill-as-you-go frameworks that turn clarity into copy. You’ll walk through the 7Ps of conversion psychology for your offer message, your brand philosophy and “isms” for positioning, and your complete messaging map.
Your Messaging Bible
Ensuring your message isn’t a brainstorm, it’s a completed asset.
Your full brand and offer message, distilled into one beautiful, done-for-you reference doc. Inside, you’ll find your core promise, power statements, proof lines, and the signature lexicon that makes your voice unmistakable. It’s the command center you can pull from for every post, page, and pitch.
The Placement Grid
Your “where-it-goes” blueprint for every corner of your brand. From homepage and sales pages to your IG bio, pinned posts, launch assets, and podcast intros, you’ll know exactly how to deploy your message across every visibility channel without guesswork or repetition.
The AI Prompt Pack
A curated collection of pre-engineered prompts built to help you think and write faster. Use them to refine copy, test angles, and creatively iterate on your final message so you attract better-fit buyers and close faster. It’s like having a messaging strategist in your pocket 24/7.
Write it once. Use it everywhere. watch it work for you.
Executive coach searching for the language to explain the success-without-fulfillment gap.
Through this process, she built her position: Exceptional Alignment - helping visionary women and organizations align ambition, values, and impact at an exceptional standard.
RESULT:
DOMONIQUE W.
Executive Coach
The NBA brought her in as an executive coach for their female leaders, and she built The Institute of Exceptional Alignment from that foundation.
A systems service pro craving deeper understanding of how to communicate the value behind her work.
Through this process, she built her position: Backend Brain - creating backends as brilliant as the founders they serve.
RESULT:
COURTNEY L.
Systems Service Professional
Rebranded her business, landed new high-value clients, and secured partnerships to create products with ClickUp.
A wellness expert straddling two worlds - weight loss and beauty - and wondering if she had to choose.
Through this process, she built her position: The Science of Stunning - blending evidence-based biohacking with timeless beauty for women 40+.
RESULT:
JENNIFER H.
Wellness Expert
Her new message became her brand philosophy, podcast title, and platform for collaborations with top wellness brands.
The heartbeat of that work? Find what’s excellent and build the campaign around it.
I brought that same philosophy into The Social Bungalow, where I’ve helped thousands of entrepreneurs:
- Package what they’re brilliant at
- Build messaging that holds up under real-market attention
- Sell at the level their work deserves
You don’t need to become someone else.
You just need to finally explain who you already are.
Hi, I’m Shannon! Former–corporate marketer turned seven-figure educator + strategist.
meet your MENTOR
But if you want to go from clarity to visibility faster, you can upgrade to the bundle option and add my pre-built Content Templates:
With the Content Mega Pack, you get:
- 90 pieces of done for you carousels, quotes, and reels AND 60+ luxe Canva graphics per pack
- 18-week Master Content Calendar
- Stories That Sell graphic pack
- Follower Growth & Community Nurture spreadsheets
- 80+ magnetic Reels audios
✨ The full Under the Influence course
✨ The complete Messaging Toolkit + all limited-time bonuses
✨ Every content pack + all bonus assets
It’s everything you need to fix your message and get it out into the world instantly!
- It doesn’t baby you or waste your time with stuff you’ve heard on social media - it assumes you’re resourced and ready to jump in.
- It gives you a thinking and writing model, not homework for homework’s sake. Everything builds on itself.
- It was built to replace 18 months of nibbling at templates, offers, and random messaging advice.
You won’t leave with 47 prompts and no direction.
You’ll leave with your offer AND brand message fully architected.
Yes! If you sell expertise (design, copy, strategy, consulting, etc.), this helps you articulate it so you can charge, convert, and expand.
You’ll have guaranteed access for 12 months, so you can revisit the content anytime within the year. It’s bingeable in a weekend, but designed to support you as you build, tweak, or refine your messaging at your own pace. (P.S. The content may get updated, and if it does, you'll get that, too.)
Once you purchase, you’ll receive an email with your login details to your own private portal where everything lives.
EARNINGS DISCLAIMER: Your level of success in attaining the results from using our products, services, and information depends on, but is not limited to, the time you devote to the program(s) and courses, ideas and techniques used, your preexisting knowledge, paid advertisements and their budget, your team of support or employees, various skills, business savvy, network, and financial situation. While we make every effort to ensure that we accurately represent all the products and services reviewed on this website and their potential for income, earnings and income statements made by The Social Bungalow, LLC and its advertisers / sponsors are estimates only of what we think you can possibly earn.